TOTAL360®
Mail360
Enhance the success of your direct mail campaigns with omni-channel marketing that connects your direct mail offer with your audience through social media and digital marketing while tracking the results.
Case Study View Video

Mail360

Mail360 is an advanced marketing-based solution that connects your direct mail with your target audience, delivering the message where and when your potential customer wants to receive it. This approach amplifies your direct mail’s reach across multiple platforms like Google, Facebook, and Instagram, ensuring maximum exposure and significantly increasing your return on investment.

How It Works

1. Create Your Campaign:

Design your direct mail pieces and plan your strategy.

2. LaunchYourCampaign:

We send out your direct mail and activate the digital follow-ups.

3. Track and Optimize:

Use the comprehensive dashboard to monitor your campaign's performance and make data-driven adjustments.

SocialMatch

Synchronize your direct mail list with social media profiles. With SocialMatch, your prospects will simultaneously see your messages on Facebook and Instagram, amplifying your campaign’s reach.

Mail Tracking

Know exactly when your direct mail pieces reach targeted mailboxes. Stay prepared for increased engagement and monitor campaign progress eZortlessly through your personal Mail360 dashboard.

Informed Delivery

Leverage USPS Informed Delivery to add a digital touch to your physical mail. Your prospects will receive daily emails with scanned images of their incoming mail, enhanced with clickable full-color ads that link directly to your website.

Call and Text Tracking

With call tracking, you get a local or toll-free number for each direct mail campaign. Every call that comes in will be tracked and recorded. Access recordings for training and quality assurance. Capture demographics like name, address, and phone number for future campaigns.

Online Follow-Up

Keep your brand top of mind with online follow-ups. After a prospect visits your website, they’ll be served retargeted ads, effectively pulling them back and increasing their likelihood of conversion.

Social Media Follow-Up

Reach your audience where they spend most of their online time. Our social media follow-up tool places your ads on Facebook feeds of website visitors, ensuring consistent engagement on multiple platforms.

LeadMatch

Identify which of your website visitors came from your direct mail campaign. Track and record every visit, allowing you to retarget these prospects and maximize your marketing eZorts.

Mail360 Plus Key Features

Discovery Ads

Leverage Google's Discovery Ads to promote your brand across the entire Google network. Your ads will be displayed according to user interests, browsing history, and device data.

Google Geotargeting

Focus your marketing eZorts on specific locations. Drive foot traZic to your physical stores or promote local events with pinpoint accuracy.

Social Media Geotargeting

Expand your audience with targeted ads on Facebook, and Instagram to your direct mail recipients, lookalike and aZinity audiences geographically based on the mailing list target areas, keywords and key phrases, and search/browsing history.

YouTube Ads

Expand your reach with engaging YouTube Ads. Target your audience with precise video content that appears before, during, or after they watch their selected videos.

Benefits


Enhanced ROI:

By combining multiple communication channels, Mail360 amplifies your campaign results, leading to a significant return on investment.

Increased Conversion Rates:

Reinforce your message through diverse platforms, making it more likely that your audience will respond positively to your campaigns. Averaging 23-46% better results over direct mail alone.

Seamless Integration:

Easy to implement and manage, Mail360 integrates all your marketing eZorts into one cohesive strategy.

Success Stories

See how Mail360 has helped businesses like yours achieve their marketing goals with remarkable results.

Case Studies

Campaign Successes